Everyone is talking about AIWe just make it work
Our Services
AI and Innovation Designed for Impact. No Hype, Just Results.
"Aniccai exists for the gap. The companies with real ambition and real constraints, who keep being sold tools when what they need is a team. We work in that gap. We learn the business. We give honest counsel. We build what fits."
Our Philosophy
The name Aniccai combines ancient wisdom with future innovation. It's a balance between recognizing constant change and building technology that helps businesses keep moving in a world that won't stop changing.
Anicca - Constant Change
We recognize the Buddhist principle of Anicca - impermanence and constant change. Instead of resisting change, we help businesses grow and flourish by flowing with it.
AI - Tailored to Your Needs
We believe AI is a powerful technology for creating simple, efficient & focused solutions that address real-world business challenges.
i - Personal Approach
Every business is unique. We tailor our solutions to the specific DNA, culture, and values of each client.
No-Hype - Pragmatic & Realistic
We will always recommend the right-sized solution, even if it means concluding our engagement and not building at all.
The senior team you'd hire.
Aniccai's four founders bring decades of combined product, technology, and operations leadership from companies like Intel, eBay, Meta, and monday.com. We work as trusted advisors and builders, learning your business, shaping the direction, and shipping the systems that fit. Not an agency. A team you keep.
The Founders
The team leading the vision
Roy Saadon
Co-Founder, CEO & CTO
Roy brings a rare combination of technology leadership, deep product thinking, and a yoga teacher's perspective. For over 20 years, he has led teams and strategic innovation projects at giants like Intel, eBay, and Meta, as well as the fast-growing company monday.com. He is an expert in building product strategies and implementing AI technologies that drive real and sustainable growth. At Aniccai, he unites people, vision, and technology, helping businesses grow smartly and precisely, by putting people first.
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Sunny Tal
Co-Founder & COO
Sunny brings rich management experience in service, operations, and sales, along with his expertise as a certified NLP coach. He combines a sharp systemic vision with a deep understanding of people and processes. At Aniccai, he leads business process optimization through automation and AI, drawing on his coaching background to provide the empathetic support that enables real change. His vision: Change your thinking, change your results, in business and in life.
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David Levy
Co-Founder & CCO
David is a global expert in customer management and business success, with over 25 years of experience in telecom and cyber. He has a proven track record of leading international teams and combining advanced technology with human relationships to drive real results. At Aniccai, he brings his passion for service, balance, and human innovation, helping businesses grow smarter and more efficiently, by putting people first.
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Yael Nagar Tsuri
Co-Founder & CFO
Yael is a finance and technology professional with over 20 years of experience at Intel, where she led global processes, automation, and financial innovation that saved the company hundreds of millions of dollars. As a Nonviolent Communication (NVC) coach, she brings to Aniccai a unique combination of business precision and human wisdom. Her vision: to connect head and heart, linking the AI with the individual, and to build smarter businesses fueled by passion, balance, and constant growth.
View Profile →The Reality
Despite massive investments in artificial intelligence, the data reveals a complex picture.Success requires more than technology, it requires partners who understand your business
Failure or Low ROI
70%-95% of AI ventures (GenAI, pilots) stop or yield low return on investment (ROI).
Agentic Project Failure
According to forecasts, 40% of 'agentic' AI projects will fail or be cancelled by 2027.
Not Meeting Goals
70% of AI projects do not meet initial goals or reach production stage.
Revenue Improvement
Only 19% of executives report revenue improvement of over 5% following AI investments.
The Pilot Challenge
30% of generative AI projects will be abandoned after pilot by end of 2025, due to difficulties proving business value.
ROI Measurement
Only 15% of large companies have established metrics for measuring ROI for GenAI projects, despite 44% of organizations being in expansion phase.
The Solution: Strategic Partnership
At Aniccai, we understand that real success comes from finding the right solution, not just the newest one. Our process begins with your business challenge, not the technology. We focus on finding the most effective path to your goal.
Latest Insights
Stay ahead of the curve with our latest guides, case studies, and articles on enterprise AI adoption.
FAQ
Questions we hear a lot
What does Aniccai do?
Aniccai is an AI and technology advisory and engineering practice. We work with leadership to shape AI strategy, build custom AI agents and automations, drive adoption inside teams, and lay the data infrastructure reliable AI depends on. We advise, and we build.
How is Aniccai different from an AI agency or consulting firm?
The model is closer to fractional senior leadership than to agency or consulting work. We learn your business in depth, stay through implementation and adoption, and remain accountable for the outcome. Not an agency. A team you keep.
Who is behind Aniccai?
Four co-founders: Roy Saadon (CEO & CTO), Sunny Tal (COO), David Levy (CCO), and Yael Tzuri (CFO). Their combined experience spans decades of product, technology, operations, and finance leadership at companies like Intel, eBay, Meta, and monday.com.
Who does Aniccai work with?
Companies of all sizes, from growing teams to mature operations. The common thread is expert manual work, data, and day-to-day operations that AI can genuinely improve. Recent projects span health-fund claims, lab microscopy, scheduling operations, and knowledge systems.
What does the name Aniccai mean?
The name comes from anicca, the Buddhist concept of impermanence. It reflects how we build: organizations and systems designed to keep adapting as technology changes, instead of betting everything on one frozen solution.
Most engagements with Aniccai start with a conversation, not a contract.
The Aniccai 4D Model
How trusted advisors and builders turn AI ambition into a system your team can run.
Discover & Align
We map your entire ecosystem, data, operations, and human dynamics, to pinpoint the friction points preventing you from flowing efficiently.
Design & Simplify
We cut through the complexity to architect a focused roadmap, selecting only the specific AI tools and strategies that serve your core business goals.
Deploy & Adopt
We implement the technology while simultaneously coaching your team, ensuring the solution is not just installed, but embraced and adopted.
Drive & Evolve
We continuously monitor and adapt the system, ensuring your business remains agile and grows sustainably in a landscape of constant change.
Talk to us
30 minutes, no slide deck, no pitch. Tell us what you're trying to do. Bring one decision you're working through about AI, technology, or operations. We'll work on it together. If Aniccai isn't the right partner, we'll tell you who is.