Everyone is talking about AIWe focus on solving problems
Our services
AI and innovation designed for impact. No hype, just results.
We start with the problem, not the technology
Many technology projects stall because they start from the tool. We start from what is costing you time or money, and pick the simplest way to fix it.
- 01
Understand the problem
We sit with the people doing the work, map where the time and money go, and agree up front how we will measure success.
- 02
Pick the right tool
Sometimes that is AI, sometimes plain automation, sometimes a process change with no code at all. The problem decides, not the trend.
- 03
Put it into daily work
We don't stop at a pilot. The solution goes into the routine, is measured against the goal we agreed, and your team can run it without us.
What happens when you start from the tool
95%of enterprise GenAI pilots show no measurable impact on the P&L
Source: MIT NANDA, 202540%of agentic AI projects are expected to be cancelled by the end of 2027
Source: Gartner, 202530%of GenAI projects were expected to be abandoned after proof of concept
Source: Gartner, 2024
Our products
Examples from our product portfolio
Turns what you know into posts and articles that sound like you.
Hourly rental for rooms and courts: access, lighting and cameras follow the booking.
Your business and personal "second brain" assistant, linking all your data to generate insights and take action.
A members' club site: the club, its academy, and tournament packages abroad.
Algorithmics and AI: every object in a lab image measured, not counted by hand.
Our customers
Some of the organisations already working with us, from biotech to non-profits.
The senior team you'd hire.
Aniccai's four founders bring decades of combined product, technology, and operations leadership from companies like Intel, eBay, Meta, and monday.com. We work as trusted advisors and builders, learning your business, shaping the direction, and shipping the systems that fit. Not an agency. A team you keep.
The founders
The team leading the vision
Roy Saadon
Co-Founder, CEO & CTO
Roy brings a rare combination of technology leadership, deep product thinking, and a yoga teacher's perspective. For over 20 years, he has led teams and strategic innovation projects at giants like Intel, eBay, and Meta, as well as the fast-growing company monday.com. He is an expert in building product strategies and implementing AI technologies that drive real and sustainable growth. At Aniccai, he unites people, vision, and technology, helping businesses grow smartly and precisely, by putting people first.
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Sani Tal
Co-Founder & COO
Sani brings rich management experience in service, operations, and sales, along with his expertise as a certified NLP coach. He combines a sharp systemic vision with a deep understanding of people and processes. At Aniccai, he leads business process optimization through automation and AI, drawing on his coaching background to provide the empathetic support that enables real change. His vision: Change your thinking, change your results, in business and in life.
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David Levy
Co-Founder & CCO
David is a global expert in customer management and business success, with over 25 years of experience in telecom and cyber. He has a proven track record of leading international teams and combining advanced technology with human relationships to drive real results. At Aniccai, he brings his passion for service, balance, and human innovation, helping businesses grow smarter and more efficiently, by putting people first.
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Yael (Nagar) Tzuri
Co-Founder & CFO
Yael is a finance and technology professional with over 20 years of experience at Intel, where she led global processes, automation, and financial innovation that saved the company hundreds of millions of dollars. As a Nonviolent Communication (NVC) coach, she brings to Aniccai a unique combination of business precision and human wisdom. Her vision: to connect head and heart, linking the AI with the individual, and to build smarter businesses fueled by passion, balance, and constant growth.
View Profile →Our philosophy
The name Aniccai combines ancient wisdom with future innovation. It's a balance between recognizing constant change and building technology that helps businesses keep moving in a world that won't stop changing.
Anicca – constant change
We recognize the Buddhist principle of Anicca: impermanence and constant change. Instead of resisting change, we help businesses grow and flourish by flowing with it.
AI – tailored to your needs
We believe AI is a powerful technology for creating simple, efficient and focused solutions that address real-world business challenges.
i – a personal approach
Every business is unique. We tailor our solutions to the specific DNA, culture, and values of each client.
No hype – pragmatic and realistic
We will always recommend the right-sized solution, even if it means concluding our engagement and not building at all.
Latest insights
Stay ahead of the curve with our latest guides, case studies, and articles on enterprise AI adoption.
Questions we hear a lot
What does Aniccai do?
Aniccai is an AI and technology advisory and engineering practice. We work with leadership to shape AI strategy, build custom AI agents and automations, drive adoption inside teams, and lay the data infrastructure reliable AI depends on. We advise, and we build.
How is Aniccai different from an AI agency or consulting firm?
The model is closer to fractional senior leadership than to agency or consulting work. We learn your business in depth, stay through implementation and adoption, and remain accountable for the outcome. Not an agency. A team you keep.
Who is behind Aniccai?
Four co-founders: Roy Saadon (CEO & CTO), Sani Tal (COO), David Levy (CCO), and Yael (Nagar) Tzuri (CFO). Their combined experience spans decades of product, technology, operations, and finance leadership at companies like Intel, eBay, Meta, and monday.com.
Who does Aniccai work with?
Companies of all sizes, from growing teams to mature operations. The common thread is expert manual work, data, and day-to-day operations that AI can genuinely improve. Recent projects span health-fund claims, lab microscopy, scheduling operations, and knowledge systems.
What does the name Aniccai mean?
The name comes from anicca, the Buddhist concept of impermanence. It reflects how we build: organizations and systems designed to keep adapting as technology changes, instead of betting everything on one frozen solution.
Talk to us
Most engagements with Aniccai start with a conversation, not a contract.
30 minutes, no slide deck, no pitch. Tell us what you're trying to do. Bring one decision you're working through about AI, technology, or operations. We'll work on it together. If Aniccai isn't the right partner, we'll tell you who is.